TGD – This Week In Golf – Golf’s First Red Flag of 2026

After five months of record-pace growth, the golf industry just posted its first losing month of the year — and it wasn't a close call. According to the National Golf Foundation's latest Rounds Played Report, produced with Golf Datatech, U.S. golf rounds fell 3.6% in...

Golf and AI – Can Golf Go on Autopilot?

In 2012 I was in a room full of PGA professionals teaching digital marketing. I told them customer service was about to change. I said golfers would welcome having their phones tagged, so that when they pulled into the parking lot, their favorite beer and a good cigar...

Presidents Cup Picks Are In. Did the Captains Get It Right?

TGD Newswire - This Week In Golf - Presidents Cup Picks Are In. Did the Captains Get It Right? (Sept 9, 2026) The rosters for the 2026 Presidents Cup are set. U.S. captain Brandt Snedeker and International captain Geoff Ogilvy each named six captain's picks this week...

Solheim Cup Heads to the Netherlands, and Europe Has a Score to Settle

TGD Newswire - This Week In Golf - Solheim Cup Heads to the Netherlands, and Europe Has a Score to Settle (Sept 8, 2026) The 20th Solheim Cup gets underway September 11-13 at Bernardus Golf in Cromvoirt, Netherlands — the first time the matches have ever been held in...

The Greatest Comeback in Walker Cup History Happened at Lahinch

TGD Newswire - This Week In Golf - The Greatest Comeback in Walker Cup History Happened at Lahinch (Sept 10, 2026) Great Britain & Ireland won the 51st Walker Cup 13½-12½ at Lahinch Golf Club in County Clare, Ireland — their first win since Royal Lytham in 2015...

LIV Golf’s Reckoning: What Happens When the Money Runs Out

TGD Newswire - This Week In Golf - LIV's Reckoning: What Happens When the Money Runs Out (Sept 7, 2026)  For five years, LIV Golf operated like money was no object — because it wasn't. Saudi Arabia's Public Investment Fund poured more than $5 billion into the league...

Creator Reach Is Durable. Creator Taste Is Probably Not a Brand Strategy.

Good Good didn't publish a domestic-violence PSA. They published a horror-parody that looked like one in the first 15 seconds — and then found out the difference between a YouTube audience and a public company's brand-safety team. That is the whole episode, if you...